How InnoEnergy Succesfully Launched A New Program In Eastern & Central Europe
Sustainable Energy Innovation, Accelerator
Marketing Research, Digital Marketing Strategy, Graphic Design, Marketing Training
About the company
InnoEnergy was designated as a Knowledge and Innovation Community by the EIT’s Governing Board on 16 December 2009.
InnoEnergy’s goal is to become the leading engine for innovation and entrepreneurship in sustainable energy.
InnoEnergy’s mission is to build a sustainable long-lasting operational framework among the three actors of the knowledge triangle in the energy sector: industry, research, and higher education, and ensure that this integration of the three is more efficient and has a higher impact on innovation (talent, technology, companies) than the three standing alone.
The main goal of the project was to successfully launch a new pre-acceleration program in Eastern & Central Europe. Thus, we firstly conducted thorough marketing research to better understand the customer personas and then built an extensive online marketing strategy.
How effective was the workflow between your team and House of Progress?
The workflow was excellent. We used a mix of communication tools including Slack, email, and update calls through Skype. Their attitude towards feedback was perfect and they were proactive in finding the best solutions for our projects.
What did you find most impressive about House of Progress?
Their team’s research abilities are outstanding. Working with them is a
pleasure since I never need to worry whether they’ll deliver on time and
the quality is always top-notch.
Are there any areas for improvement?
No, I hope they keep growing and get great customers in the future!
Communications Coordinator, EIT InnoEnergy
“Working with House of Progress is a pleasure since I never need to worry whether they’ll deliver on time and the quality is always top-notch.”
Conducting Marketing Research
Building The Marketing Strategy
Delivering Online Marketing Trainings
Attracted a Large Number of Participants
Improved Regional Ambassadors' Skills Through Training
Increased Awareness of Key Programs